Senior fractional product & commercial leadership. Built for learning businesses.
A senior operator inside your business one or two days a week — for the moments when a full-time CPO or CCO isn't right yet, but the work can't wait.
Operator. Strategic Advisor.
Rob Strulowitz
As an operator, Rob led global product divisions at NAVEX and LRN — two of the largest compliance training companies in the world. He's run P&Ls, built commercially-focused product organizations, and navigated the specific dynamics of EdTech and GRC training at scale.
As a strategic advisor, Rob works with PE firms on EdTech deal sourcing, commercial diligence, and post-investment value creation — bringing an outside perspective that's hard to access when you're running the business day-to-day.
Five reasons companies engage us.
Fractional leadership earns its place when the business has a real commercial or product gap — but a full-time hire isn't the right move yet. The pattern usually looks like one of these.
- Product and commercial strategy aren't aligned, and it's starting to show in the numbers.
- GTM execution is inconsistent, and revenue isn't moving at the rate the business needs.
- The roadmap isn't translating into market traction, and the team needs senior product judgment to redirect.
- A value creation milestone is approaching — board review, raise, exit — and the company needs commercial momentum it doesn't yet have.
- A sale or transaction is on the horizon, and the company wants an operator who has navigated M&A from inside.
Three engagement structures.
Each shaped to the kind of leadership the business actually needs.
Fractional CPO
Senior product leadership to drive strategy, roadmap, and execution.
- Product strategy
- Roadmap prioritization
- Product development oversight
- Commercially-focused product management
- Team development
- Execution accountability
Fractional CCO
Senior commercial leadership to build pipeline, sharpen GTM, and grow revenue.
- Go-to-market strategy
- Sales structure and execution
- Pipeline development
- Pricing and packaging
- Commercial team development
- Customer acquisition and retention
Combined Engagement
Full product and commercial leadership under one engagement.
- Product & commercial alignment
- Roadmap tied to revenue outcomes
- GTM execution
- Sales & product team development
- Pricing, packaging, positioning
- End-to-end growth accountability
Best suited for earlier-stage companies that need integrated leadership and don't have the resources for two senior hires.
Built for substance,
not advisory from a distance.
Fractional engagements are structured as monthly retainers — typically 3-6 months at 1-2 days per week.
We limit active fractional clients to one or two per quarter. The cap is deliberate. It's the difference between an operator inside the business and a consultant on the side.
See if there's a fit.
Most engagements start with a 20-minute call. We'll discuss your current challenge to determine whether fractional leadership is the right move.
Book a 20-minute call